Adoption?

The other day I got an email from my my friend and colleague, Brad Kozlek about something that has happened to the usage data in the last month within the Blogs at Penn State platofrm … In the last 4 weeks, there have been 10,000 new entries posted to blogs at PSU, including over 8,000 files uploaded and 2,000 more active users. Here is where is gets weird … during the same time last year there was same increase in users, but only half as many entries and less than half as many files uploaded.

Mind blowing.

Blogs at Penn State 2011 Update

I am preparing my closing plenary for the upcoming Educause Mid-Atlantic conference to be held in Baltimore, MD and thought I’d share something I’ve been diving into related to the Blogs at Penn State. My colleague, Brad Kozlek oversees much of what happens with that service and one of the things I ask him to do is to maintain data on the use of the service. He updated our shared google spreadsheet for me today so I could share some of it all at the event later this week.

There are a couple of things I am noticing and am very proud of … one is that the service is really being used and it is being used in so many novel and interesting ways. I’ll try to share some of those during my talk. The other thing we are discovering is that over time it appears that people are becoming more active users … that means they don’t just make a blog and bail. That has important implications — more on that in a future post and at a talk Bart Pursel and I will give at ELI — and those implications include rising GPAs for those who are sticking with writing. Amazing stuff. For now I just thought I’d share the numbers …

My favorite Twitter conversation in days was a result of sharing this …

Do Dashboards Make Any Sense?

Over the Summer we had a student intern working with us in ETS. She was a very talented artist working to build her digital skills. In addition to all of the Adobe tools she was working with, we asked her to help us build some new styles for the Blogs at Penn State. We wanted her to make some things that would better appeal to students in some very specific contexts and disciplines. A couple of examples included something that would be more generally representative of a digital portfolio and a note taking blog. She could easily do the design work, but a larger, perhaps more important conversation emerged from her work with us. Blogs are too hard.

For quite some time Brad Kozlek and I have had an ongoing conversation about how to reduce the friction in using any old school blogging platform. For this post, I am calling any platform that generally separates the content creation from the content presentation as old school. I know it is hard for those of us used to blogging that the notion of the Blog Dashboard is confusing as hell, but it is. When you add to it that the URLs are sometimes so wildly different between where you go to write and where you go to read and things get even crazier. Our platform requires me to not only remember that to create content you need to go to http://blogs.psu.edu, log in, navigate a content management system, find the right menu that allows you to create a new post, create the post, and publish it but also to view that content I then have to point my browser at http://personal.psu.edu/cwc5/blogs to view it! When you step back it is bordering on crazy town. I then have to go back through that process to edit a post. I think that is out-moded and may be keeping people from getting it.

Service_personal

It honestly reminds me of the gripes I have had with tools like ANGEL and Blackboard for so long. Why force people into interfaces to accomplish tasks that should be so much more fluid and straightforward?

Clearly it isn’t much of a stretch to imagine a platform that still gives power users the ability to manage from the Dashboard, but one that also eliminates the need to ever see or travel to the Dashboard. In the World of the One Button Web it is easy to never really have to see the Dashboard to publish once a bookmarklet is setup … but again, that is a concept that is lost on most. Furthermore, the emergence of Twitter and Facebook as a place that allows users to both create and consume their own content at once has created a pattern of interaction that is 100% different than that of the Dashboard to Blog paradigm. New bloggers aren’t raised on Dashboards, they are raised on simple boxes within the flow of the content that allow them to publish.

To that end, we are embarking on a project that could eliminate the need to use or see the dashboard. A personal publishing space that allows its owner(s) to instantly create from the context of the site without ever moving away from the content itself. I’m sure people think this is crazy, but what we are moving towards is something that we feel could get us over the hump of people really embracing the blog as a real platform for personal content management. What we are thinking about is below.

Blog_with_compose

Simple, but really different. All you do is remember where your website is and once you have logged in most of what the Dashboard is used for (composing, editing, and deleting) is available from a Quick Compose right on your blog. If it is a class blog, any member of the class can instantly publish to the space without the overhead of the Dashboard. Simple but very different.

Long term the vision is to offer this as really a one button solution. Students would arrive at their personal space for the first time and with a single click they have a blog space sitting there that they can instantly start publishing to. After they get comfortable with the notion, they may decide to dive into the Dashboard to mess with styles, templates, and all the power that a content management system like MoveableType has to offer. But then again, they may just enjoy the ability to type, read, and share instantly. Anyone have any thoughts?